Best Digital Marketing Company & Agency in Kolkata, India

SEO stands for search engine optimization which is an inbound marketing strategy, and it refers to the process of improving a website in ways that help it rank in search results when users search for specific words and phrases. SEO can make a huge impact on the most important goals, like increasing your leads and sales.

Search Engine Marketing is used to describe Google paid search ads. SEM is most commonly used as a short-term strategy bringing fast visibility to your products or services. Compared to SEO, paid search ads can give you quick results as they allow you to reach your target customers quasi instantly. Paid search ads contribute to high brand awareness especially because they often appear on top of Google search results. SEM gives you the option to target people based on their location. You can create ads in different languages and decide where you want them to appear. As the best SEO firm in India, we offer strategic Search Engine Marketing services that help you derive measurable results in no time.

Social media is the new advertising platform that businesses are opting for. For businesses, social media has created a way to send your brand message to the right people at the right time in the right manner and helps your brand stand out. Social media platforms are now a substantial part of every marketing strategy, and the benefits of using social media are so great that any business not implementing and making the best of this cost-effective marketing medium is missing out on a phenomenal marketing opportunity, that can do wonders for the growth of your business. Social media is the new advertising platform that businesses are opting for. For businesses, social media has created a way to send your brand message to the right people at the right time in the right manner and helps your brand stand out. Social media platforms are now a substantial part of every marketing strategy, and the benefits of using social media are so great that any business not implementing and making the best of this cost-effective marketing medium is missing out on a phenomenal marketing opportunity, that can do wonders for the growth of your business.

Content marketing focuses on driving sales by giving your customers what they’re looking for while they’re actively searching for it. It is all about answering the search queries of your audience with your online content. Content Marketing boosts your website traffic by an unimaginable margin, all organically. Meaningful and unique content helps take your target customers one step closer to making a purchase and helps in building a relationship with your target audience such that they remain loyal to your brand. So best you can do is to hire the best content marketing agency in India and express your business requirements and goals. Content marketing is one of the most practical, effective, and useful marketing strategies for brands doing business today.

App Store Optimization refers to the process of constantly improving your app’s rankings and discoverability in an app store. The higher your app ranks in an app store’s search results, the more visible it is to potential users. As a professional App Store Optimization company in India, we constantly keep tweaking and updating your app page in all the app stores. We put in efforts to make sure that your app is ranking as high as possible and is visible to the right audience. We make sure your app is shown to the users who have placed search queries that your app is relevant to. ASO helps increase your organic installs and costs you almost nothing. App Store Optimization refers to the process of constantly improving your app’s rankings and discoverability in an app store. The higher your app ranks in an app store’s search results, the more visible it is to potential users. As a professional App Store Optimization company in India, we constantly keep tweaking and updating your app page in all the app stores. We put in efforts to make sure that your app is ranking as high as possible and is visible to the right audience. We make sure your app is shown to the users who have placed search queries that your app is relevant to. ASO helps increase your organic installs and costs you almost nothing.

Inbound marketing is a business methodology that focuses on driving in potential customers and visitors instead of interrupting them with unsolicited promotions and content. With our effective inbound marketing services in Kolkata, we understand the buyer’s journey and create content that takes the buyer forward from one step to another. The main aim is to convert visitors into loyal customers for your brand. When you empower customers to do their own research and find you organically, you come across as more trustworthy and reliable brand. We create meaningful content and leverage your social presence by promoting your content on various online platforms.

Using YouTube Marketing for your business regularly as a significant part of your digital marketing strategy can be a cost-effective method of ensuring the growth of your business. YouTube marketing not only expands your audience-base, but is also increases the authority of your website in the eyes of Google. With YouTube Marketing, you can also re-purpose content that you have already created without the need to spend a lot of time or effort. Creating video content consistently for YouTube helps you earn audience who would never have come across your business in any other way. YouTube Marketing also helps you build your email list so that you can keep updating them whenever you post a new content.Using YouTube Marketing for your business regularly as a significant part of your digital marketing strategy can be a cost-effective method of ensuring the growth of your business. YouTube marketing not only expands your audience-base, but is also increases the authority of your website in the eyes of Google. With YouTube Marketing, you can also re-purpose content that you have already created without the need to spend a lot of time or effort. Creating video content consistently for YouTube helps you earn audience who would never have come across your business in any other way. YouTube Marketing also helps you build your email list so that you can keep updating them whenever you post a new content.

Optimizing your business via social media involves some real hard work, constant research, and smart strategizing, and we do all of that for you. As a social media optimization agency in Kolkata, we help you strengthen your social media presence by increasing customer interaction. We help you boost the online visibility of your brand on various social media platforms like Twitter, Facebook, Instagram, LinkedIn, etc. Social Media Optimization also helps develop and enhance customer loyalty in the process. Social Media Optimization creates an online compliance of customers and thus helps in augmenting sales and increasing profits.

Google Local Listing gives your potential customers an easy access to your hours of operation, phone number, website and directions with a click of a button without costing you a penny. It gives your target customers an in-depth look at your business by giving insight into your busiest hours as well as review ratings. One of the biggest benefits of GLL is the significant real estate it can occupy in search results. An optimized GLL tells Google that your business profile is relevant for users searching for your product or service. We take all the necessary steps to maintain consistency in your Google Local Listings.Google Local Listing gives your potential customers an easy access to your hours of operation, phone number, website and directions with a click of a button without costing you a penny. It gives your target customers an in-depth look at your business by giving insight into your busiest hours as well as review ratings. One of the biggest benefits of GLL is the significant real estate it can occupy in search results. An optimized GLL tells Google that your business profile is relevant for users searching for your product or service. We take all the necessary steps to maintain consistency in your Google Local Listings.

Brands with a good online reputation are trusted more because people depend on the opinions of others. Implementing a well-devised ORM strategy to your business is a wise approach to build trust between business and its consumers. The positive reviews and feedback on various online platforms ensure your credibility as a brand. Being an Online Reputation Management agency in Kolkata, we work to boost your brand visibility and drive more positive reviews for your brand.Brands with a good online reputation are trusted more because people depend on the opinions of others. Implementing a well-devised ORM strategy to your business is a wise approach to build trust between business and its consumers. The positive reviews and feedback on various online platforms ensure your credibility as a brand. Being an Online Reputation Management agency in Kolkata, we work to boost your brand visibility and drive more positive reviews for your brand.

Affiliates apply to come onboard your affiliate program, and we provide you with the opportunity to assess their suitability and hand pick those who can be the best ambassadors for your brand and products. Also, Affiliate marketing can go a long way to aiding your SEO, through numerous backlinks to your site via your affiliate blogs, social pages and websites. We offer professional affiliate marketing services by connecting you with the best affiliates who have a profile that is suitable for your business profile. Affiliates apply to come onboard your affiliate program, and we provide you with the opportunity to assess their suitability and hand pick those who can be the best ambassadors for your brand and products. Also, Affiliate marketing can go a long way to aiding your SEO, through numerous backlinks to your site via your affiliate blogs, social pages and websites. We offer professional affiliate marketing services by connecting you with the best affiliates who have a profile that is suitable for your business profile.

Influencer Marketing focuses on marketing activities around key individuals that have significance influence over your target customers. When you partner with an influencer, you get an access to that specific market and people believe both the genuineness of the brand’s message and the influencer’s message. You gain access to potential prospects with influencers that you would have not been able to reach as quickly through other demand generation efforts. ZinfyTech Web Solutions provides the best affiliate marketing services in Kolkata.Influencer Marketing focuses on marketing activities around key individuals that have significance influence over your target customers. When you partner with an influencer, you get an access to that specific market and people believe both the genuineness of the brand’s message and the influencer’s message. You gain access to potential prospects with influencers that you would have not been able to reach as quickly through other demand generation efforts. ZinfyTech Web Solutions provides the best affiliate marketing services in Kolkata.

With email marketing, you can customize your campaigns and create targeted content. One of the main benefits of email marketing is that your content can be highly personalized to your audience's needs. Email marketing campaigns can feature products or services, encourage customers to purchase after abandoning their cart, or deliver special offers to your customers. With email marketing, you can grab the attention of more of your audience and easily communicate with the brand ambassadors directly. ZinfyTech Web Solutions takes care of your email marketing campaign.With email marketing, you can customize your campaigns and create targeted content. One of the main benefits of email marketing is that your content can be highly personalized to your audience's needs. Email marketing campaigns can feature products or services, encourage customers to purchase after abandoning their cart, or deliver special offers to your customers. With email marketing, you can grab the attention of more of your audience and easily communicate with the brand ambassadors directly. ZinfyTech Web Solutions takes care of your email marketing campaign.

When we talk about viral marketing today, we're really talking about an intentional campaign. More and more businesses are opting for viral marketing that is being strategized and precisely engineered. While initially your viral marketing campaign may need a little push via paid promotion on social media, once it picks up and your audience knows all about it, they will do the sharing for you and you can pull back on your advertising expense. So, if you need the world know about you in no time, you can hire our exclusive viral marketing services.When we talk about viral marketing today, we're really talking about an intentional campaign. More and more businesses are opting for viral marketing that is being strategized and precisely engineered. While initially your viral marketing campaign may need a little push via paid promotion on social media, once it picks up and your audience knows all about it, they will do the sharing for you and you can pull back on your advertising expense. So, if you need the world know about you in no time, you can hire our exclusive viral marketing services.

Mobile advertising is a way to grab the attention of the people who are hooked on to their phone screens or mobile gadgets for a considerable amount of time in a day. There are different types of ads, such as text-based ads, banner advertisements, videos or even as mobile games that are also optimized to fit into a phone’s screen. The main benefits of mobile advertising would include an increase in customer engagement, cost-effectiveness, or personalized messages to target group. We create different types of mobile advertisements for your business, that include banner ads, video ads, native-app based ads, interstitial mobile ads, gamified mobile ads, etc.